How to build a culture of excellence, not a wall of values. Kyle McDowell

"People don't care what you say. They watch your behavior."

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Ryan Castle sits down with Kyle McDowell, author of the bestselling "Begin With WE" and a thirty year veteran of corporate America. Kyle led teams of 15,000 people and hated what he had become. His inner circle eventually told him the truth: they feared him more than they respected him.

Kyle also explains the ten WEs, the observable behavioural standards he wrote the night before addressing 50 of his leaders, and why they succeed where corporate values fail. Plus the three part discipline that makes them stick: set the standard, model the standard, hold the standard.

👉 Resource: Execution Strength Diagnostic: lvl10.us/execution

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