What a fractional COO really does for your business. Jen Hamilton
One of the biggest mistakes is hiring a doer to be a leader, or a leader to be a doer. Those seats are not the same, and mixing them kills growth.
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Ryan Castle sits down with Jen Hamilton, Fractional COO, COO mentor and founder of Hamilton COOs, whose career took a hard left turn from CPA to operations. Jen shares how starting life in the numbers gave her a powerful edge in running businesses, and why she now prefers fixing broken systems, coaching leaders and building high performing teams over doing the detailed work herself.
Jen unpacks what a great fractional COO actually does for an EOS business: using data and scorecards to spot the real problems, turning client complaints into retention and referral engines. She explains how to separate doer seats from leader seats, why mixing them kills growth, and how to use fractional talent to avoid overpaid generalists. Finally, Jen shares her playbook for onboarding a fractional integrator the right way, including what visionaries must stop doing if they want real leverage. If you are a visionary or integrator wondering whether a fractional COO could help you get to 100 percent strong, this episode will give you clear, practical answers.